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Women at
the edge of feminism
Maria Vassileva
The Women's group "The 8-th of March" has existed in the
cultural horizon of Bulgaria since 1997 when a few female artists
got together, following their natural reaction against the exhibition
"Erotica" in which only male artists were invited to take
part. Little by little the organised work replaced spontaneity. Since
then, 8 exhibitions, a few international projects have been realised,
catalogues, brochures, CD and others have been issued. "The
8-th of March" carries all the marks of the formation that appeared
at the end of the XX century, a time when the "borders"
were not much respected (particularly in a country trying to be excluded
from the Shenguen list). Even the group's members are not the same,
they vary according to the specific circumstances or the tolerance/intolerance
inside the group. Often the personal gains ascendancy over the professional
and it is interpreted not only as a sign of "femininity"
but also as contemporaneity, when the common cause gives way to the
individual. The motley character of "The 8-th of March"
also concerns more profound parts of the nature of the group. Its
face does not have regular features. In fact, it does not suit the
beauty requirements that rely on symmetry. Some members view themselves
as radical feminists, others do not like that "term" at
all and there is a third party that does not seem eager to discuss
the issue. However, the group continues its existence, motivated by
the friendship, curiosity and the huge emptiness of the Bulgarian
art- stage. In a typical post-style "The 8-th of March"
does not have either a clearly defined platform or its own program.
It rather prefers to give a reflectory reaction to the situations
and go with the tide of life than attack with a sword sharpened in
advance.
Although created by people in their golden age of almost 40 the group
keeps on attracting for its actions very young authors. They enthusiastically
take part in that chameleon union adding to its colour the point of
view and the position (opposition) of their generation.
If for those people who grew up in countries with a built and developed
theory and practice in that direction this type of semi-realized associations
seems at least weird, we are obliged to remind that not only Bulgarian
economy had to step out from the era of the UEC (Union for Economic
Cooperation) and to enter the shock market therapy. In the field of
science and culture for 10 years the lack of knowledge, restrictions
and gaps had to be outlived. The contemporary Bulgarian art relatively
quickly has overcome the shock from the change of the closed system
"painting-sculpture-graphics" with the help of the boundless
horizons of the new media. However, when things come to a women's
group it becomes more complicated by the partial knowledge of feminist
theory and practice. To all this accumulates the social situation,
which still can not put up with such "deviations".
So, the kaleidoscopic character of the group "The 8-th of March"
has its explanation and its excuse. According to "world standards"
it pursues controversial ideals. Some are trying to protect the idea
for female style in art, something that would make radical feminists
shout with anger, but it is something meaningful in a situation where
for a decade a standard for imitation has been the term "male
painting". Others enter into the eternal black and white themes
commenting on the male-female opposition (although for some female
artists that opposition does not exist at all, and, according to others
the oppressive part of the man is strongly manifested). Some of the
authors tend to be too serious, and that is something inappropriate
even for Bulgaria. Others prefer the humour and the irony, teasing
themselves and the audience.
Finally, the created image reflects a number of complexes but also
it is sufficiently adequate to the situation in Bulgaria. One great
success is the retaining of the reflection viewing the particular
circumstances and not the persecution of traditional world models.
However, the group exists in constant change and its actions have
always been successful even when considering the criticism they provoke.
The latest action of the group "The 8-th of March" is called
"SHOP-ART. "Women at(on)
the market". That is an exhibition-project, aiming not only
to view a phenomenon from all sides but also to "attack"
directly the active public spaces in the centre of Sofia (shops and
pedestrian zones in the underpass between the Central Universal Shop
and hotel Sheraton). One part of the idea concerns the interpretation
through artistic means of the philosophical-social-ethical problems,
connected with perception of the image of the woman as a "shopping
animal" and the attitude towards her as merchandise. The other
part of the idea concerns the art out of the gallery in a free competition
between it and commerce.
Daniela Kostova pasted posters on which she successfully has transformed
herself into a pop-folk singer: a mass product, gaining a threatening
popularity in the last years. Thus, at least for a while she wants
to taste popularity and the love of the people that she will never
have as artist. The replaced values are the foundation of the work
of Alla Georgieva "New fragrance". She has brought to the
market the last model of a gas flask for self-defence, more necessary
for the hand-bag than the perfume that is indispensable for it. Tania
Abadjieva viewed the cosmetic products from another angle, emphasising
in a poetic video-film the connection between the popular deodorant
shape and the male sex organs. Boriana Dragoeva also created a dual
character in her cartoon "Vibroelephant", insinuating the
woman's eternal split between the childish and the perverse. Daniela
Sergieva left the hangers, clothes, bags and underwear with the respective
label demonstrating her taste and desires. Nadejda Oleg Liahova closed
a beggar, singing and playing on accordion, behind a glass screen.
Sylvia Lazarova put an enormous photograph of three gypsies holding
boards with the words Faith, Hope, Love under the statue of Sofia
(their biblical mother and patron of the city). Adelina Popnedeleva
made the audience "consume dreams" in the shape of cakes
with the images of brides and Brad Pitt.
The project "SHOP-ART". Women at(on) the market" started
two months ago, when tenants of shops had to be begged and persuaded
for co-operation. This process became a real part of the project offering
a great variety of reactions. The extremely negative ones imposed
quick changes on some works and others changed the exhibition as a
whole. The positive ones made stronger the belief that the thing in
process had sense. Placing their works in the underpass the female
artists exposed themselves on one side, but on another were in the
position of observing the potential audience. As they were observed
they also observed. In a way there was an exchange of parts, and the
accumulated impressions in that process will for sure give fruit for
another project.
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